Advertising Sales Agents

AI Risk Score51%Mid Risk

The 51% risk score reflects the overall automation risk of your profession on a scale of 0–100. The higher the score, the more likely parts of your role could be handled by AI, increasing efficiency, but also raising the possibility of job disruption. Nearly all jobs include tasks that are automatable to some degree.

In this role, you sell or solicit advertising space, time, or media in publications, signage, tv, radio, or internet establishments or public spaces. Your job is considered Mid Risk for AI automation.

Below is your job's AI vulnerability profile with salary trends and employment data, plus detailed breakdowns of tasks, knowledge areas, skills, and abilities. Each item includes AI risk scores and importance ratings to help you prioritize what to focus on. Remember, look for tasks that you can automate in your job to make you more productive, while focus on developing the areas that AI cannot easily automate. Plus, explore the technology section to see what tools and software you'll likely encounter in this role and therefore can look for AI alternatives.

You're already ahead of the curve by checking your risk and exploring your options. This project goes beyond one role, we’re building a global job warning system to help everyone stay ahead of AI. By supporting our research, you’ll unlock your full job profile, including detailed risk breakdowns, trend alerts, and priority access to new research. Supporting our research not only gives you deeper insights into your own role, it helps us keep this project alive for millions of others navigating the future of work, but don't worry, if you are not ready to support us, we provide enough free insights to get you started.

In the meantime explore the sections below, and don't miss the What to do next? section for practical steps you can start today.

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On the job, you would

On-the-job activities and responsibilities that define your role. Each task is analyzed for automation potential and contributes to your overall AI risk assessment.

9/20
Deliver promotional presentations to current or prospective customers.4.57

Promotional presentations require human creativity and engagement, which are difficult for AI to fully automate.

Explain technical product or service information to customers.4.45Risk

Explaining advertising benefits involves technical knowledge and customer interaction, which can be partially automated but often require human expertise.

Develop professional relationships or networks.4.52

Developing professional relationships involves interpersonal skills and networking, which are challenging for AI to replicate.

Prepare documentation for contracts, transactions, or regulatory compliance.4.34Risk

Processing correspondence and paperwork is a routine task that can be automated with digital systems, reducing the need for manual handling.

Present work to clients for approval.4.26Risk

Presenting work for client approval involves personal interaction and negotiation, which are difficult for AI to fully automate.

Process sales or other transactions.4.33Risk

Processing transactions is a routine task that can be automated with digital systems, minimizing the need for human intervention.

Contact current or potential customers to promote products or services.4.48Risk

Promoting products involves customer interaction and persuasion, which can be partially automated but often require human involvement.

Estimate costs or terms of sales.4.51Risk

Providing cost estimates can be automated with software, but often requires human judgment for accuracy.

Develop content for sales presentations or other materials.4.2Risk

Recommending advertising formats involves creativity and technical knowledge, which are challenging for AI to fully automate.

Advanced Problem AnalysisRisk
Strategic Decision ImplementationRisk
Complex System OptimizationRisk

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Knowledge

Theoretical knowledge and understanding required for your position. Knowledge areas are evaluated for AI replacement likelihood and factor into your risk score.

8/15

Skills

Practical abilities and competencies you need to perform your job effectively. Skills are assessed for automation vulnerability and help determine your AI risk level.

9/26

Abilities

Innate and learned capabilities that enable you to succeed in your role. Abilities are analyzed for AI replication potential and contribute to your overall risk assessment.

9/29

Technology Used

Tools, software, and technological systems you use in your work.

8/15
Graphics or photo imaging software
Desktop publishing software
Calendar and scheduling software
Customer relationship management CRM software
Electronic mail software
Web page creation and editing software
Data base user interface and query software
Sales and marketing software
Advanced AI Tools
Machine Learning Platforms
Predictive Analytics Software

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Expert Insights

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Expert comments on the job, click on the expert to see their answers.

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What to do next?

Your job faces a moderate automation threat. A few timely moves can put you back in the safe zone. Choose your strategy below:

Recommended for Mid Risk:

  • • Upskill: Develop skills that complement AI rather than compete with it
  • • Use AI: Master AI tools to increase your efficiency and value
  • • Pivot Smart: Consider transitioning to roles that require human judgment and creativity
  • • Stay Alert: Get notified of industry changes that could affect your role

Each tab contains curated resources designed to help you take the next step. More resources will be added over time.

Frequently Asked Questions

Based on our analysis, a this role has a 51% AI risk score, which is considered mid risk. While some tasks in this role may be automated, the profession as a whole is moderately vulnerable from complete replacement. The key is understanding which specific aspects of your job are most vulnerable, some of which are shown on this page.

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