Demonstrators and Product Promoters

AI Risk Score52%Mid Risk

The 52% risk score reflects the overall automation risk of your profession on a scale of 0–100. The higher the score, the more likely parts of your role could be handled by AI, increasing efficiency, but also raising the possibility of job disruption. Nearly all jobs include tasks that are automatable to some degree.

In this role, you demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product. may sell demonstrated merchandise. Your job is considered Mid Risk for AI automation.

Below is your job's AI vulnerability profile with salary trends and employment data, plus detailed breakdowns of tasks, knowledge areas, skills, and abilities. Each item includes AI risk scores and importance ratings to help you prioritize what to focus on. Remember, look for tasks that you can automate in your job to make you more productive, while focus on developing the areas that AI cannot easily automate. Plus, explore the technology section to see what tools and software you'll likely encounter in this role and therefore can look for AI alternatives.

You're already ahead of the curve by checking your risk and exploring your options. This project goes beyond one role, we’re building a global job warning system to help everyone stay ahead of AI. By supporting our research, you’ll unlock your full job profile, including detailed risk breakdowns, trend alerts, and priority access to new research. Supporting our research not only gives you deeper insights into your own role, it helps us keep this project alive for millions of others navigating the future of work, but don't worry, if you are not ready to support us, we provide enough free insights to get you started.

In the meantime explore the sections below, and don't miss the What to do next? section for practical steps you can start today.

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On the job, you would

On-the-job activities and responsibilities that define your role. Each task is analyzed for automation potential and contributes to your overall AI risk assessment.

9/21
Demonstrate products to consumers.4.46

Demonstrating products requires live interaction and adaptability, which are less automatable.

Distribute promotional literature or samples to customers.4.53Risk

Distributing promotional materials is a straightforward task that can be automated through digital means.

Clean work areas.4.47Risk

Keeping areas neat is a physical task that can be partially automated, but human oversight is often needed.

Record sales or transactions data.4.35Risk

Recording and reporting data can be automated with data entry and management software.

Sell products or services.4.52Risk

Selling products involves persuasion and interaction, which are challenging for AI to fully automate.

Set up merchandise displays.4.21Risk

Setting up displays involves creativity and physical arrangement, which are less automatable.

Recommend products or services to customers.4.34

Suggesting product purchases involves understanding customer needs, which AI can assist with but not fully automate.

Set up merchandise displays.4.04Risk

Transporting and assembling materials is a physical task that can be partially automated, but human oversight is often needed.

Identify potential customers.4.2Risk

Identifying interested customers involves analysis and interaction, which AI can assist with but not fully automate.

Advanced Problem AnalysisRisk
Strategic Decision ImplementationRisk
Complex System OptimizationRisk

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Knowledge

Theoretical knowledge and understanding required for your position. Knowledge areas are evaluated for AI replacement likelihood and factor into your risk score.

8/15

Skills

Practical abilities and competencies you need to perform your job effectively. Skills are assessed for automation vulnerability and help determine your AI risk level.

9/25

Abilities

Innate and learned capabilities that enable you to succeed in your role. Abilities are analyzed for AI replication potential and contribute to your overall risk assessment.

9/39

Technology Used

Tools, software, and technological systems you use in your work.

6/11
Desktop communications software
Electronic mail software
Web platform development software
Spreadsheet software
Office suite software
Presentation software
Advanced AI Tools
Machine Learning Platforms
Predictive Analytics Software

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Expert Insights

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Expert comments on the job, click on the expert to see their answers.

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What to do next?

Your job faces a moderate automation threat. A few timely moves can put you back in the safe zone. Choose your strategy below:

Recommended for Mid Risk:

  • • Upskill: Develop skills that complement AI rather than compete with it
  • • Use AI: Master AI tools to increase your efficiency and value
  • • Pivot Smart: Consider transitioning to roles that require human judgment and creativity
  • • Stay Alert: Get notified of industry changes that could affect your role

Each tab contains curated resources designed to help you take the next step. More resources will be added over time.

Frequently Asked Questions

Based on our analysis, a this role has a 52% AI risk score, which is considered mid risk. While some tasks in this role may be automated, the profession as a whole is moderately vulnerable from complete replacement. The key is understanding which specific aspects of your job are most vulnerable, some of which are shown on this page.

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